News Releases

The event will share insights and actionable advice to help CX, B2C marketing, and digital leaders increase customer retention and drive revenue growth LONDON --(BUSINESS WIRE)--Mar. 21, 2023-- Forrester (Nasdaq: FORR) today announced the full conference agenda for its CX EMEA event being held in...

Firms with high levels of alignment across customer-facing functions report 2.4x higher revenue growth and 2x higher growth in profitability than those without alignment CAMBRIDGE, Mass. --(BUSINESS WIRE)--Feb. 21, 2023-- According to Forrester’s (Nasdaq: FORR) customer-obsessed growth engine...

Millennial and Generation Z buyers are more demanding, with 90% citing dissatisfaction with their vendors CAMBRIDGE, Mass. --(BUSINESS WIRE)--Feb. 15, 2023-- According to Forrester’s (Nasdaq: FORR) Younger Buyers Have Changed The Business Buying Landscape report​, Millennials and Gen Z constitute...

Transition to the new Forrester Decisions platform on track CAMBRIDGE, Mass. --(BUSINESS WIRE)--Feb. 9, 2023-- Forrester Research, Inc. (Nasdaq: FORR) today announced its 2022 fourth-quarter and full-year financial results. Commenting on the results, George F....

Software and IT services, fueled by cloud, will capture nearly two-thirds of global tech spend by 2027 CAMBRIDGE, Mass. --(BUSINESS WIRE)--Feb. 2, 2023-- According to Forrester’s (Nasdaq: FORR) Global Tech Market Forecast, 2022 To 2027 , in 2023, global tech spend will grow 4.7% to reach $4.4...

CAMBRIDGE, Mass. --(BUSINESS WIRE)--Jan. 26, 2023-- Forrester Research , Inc. (Nasdaq: FORR) will broadcast its fourth-quarter and full-year earnings conference call at 4:30 p.m. Eastern time on Thursday, February 9, 2023. The call will be available at  forrester.com ....

Event is the premier destination for B2B marketing, sales, and product leaders to drive revenue growth CAMBRIDGE, Mass. --(BUSINESS WIRE)--Jan. 26, 2023-- Forrester (Nasdaq: FORR) today announced that popular rock and soul band Nathaniel Rateliff & The Night Sweats will perform live at Forrester’s...

To navigate this downturn, CEOs will need to simultaneously reduce spending while continuing to invest in their organizations’ long-term strategy CAMBRIDGE, Mass. --(BUSINESS WIRE)--Jan. 26, 2023-- According to Forrester’s (Nasdaq: FORR) “ Navigating The 2023 Downturn ” research, the current global...

CAMBRIDGE, Mass. --(BUSINESS WIRE)--Jan. 23, 2023-- Forrester (Nasdaq: FORR) today introduced Forrester Decisions for Partner Ecosystem Marketing , the next generation of its Forrester Decisions for Channel Marketing service. The enhanced service is designed to help marketing leaders modernize...

CAMBRIDGE, Mass. --(BUSINESS WIRE)--Jan. 18, 2023-- Forrester (Nasdaq: FORR) today announces its global Customer Obsession Awards for two categories: Customer-Obsessed Enterprise and Customer-Obsessed Leadership. These awards will recognize organizations and senior executives, respectively, who put...