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Forrester Introduces Brand Experience Index To Measure The Interconnectedness Between Brand And Customer Experience

January 16, 2025
When brand experience and customer experience are improved together, firms can achieve up to 3.5x revenue growth and drive higher customer retention and loyalty CAMBRIDGE, Mass. --(BUSINESS WIRE)--Jan. 16, 2025-- According to Forrester’s (Nasdaq: FORR) Brand And Customer Experience Together Power...
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