Investor Relations

Forrester Research, Inc. (Nasdaq: FORR) is a global independent research and advisory firm. We help business and technology leaders use customer obsession to accelerate growth.

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Q3 2026 Results

Why Invest

Forrester is focused on building long-term growth through predictable contract-value revenue streams. Our portfolio of services empowers business and technology executives at large enterprises to adapt to changing market dynamics quickly.

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Forrester firmly believes in the inclusion of environmental, social, and governance (ESG) criteria in our business and investment decisions for the long-lasting benefits of our clients, partners, stakeholders, and society.

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Forrester’s 2027 B2C Marketing, CX, And Digital Predictions: Rising AI Costs Will Force B2C Leaders To Scale Back A Third Of AI Initiatives

October 21, 2026
CAMBRIDGE, Mass. --(BUSINESS WIRE)--Oct. 21, 2026-- According to Forrester’s (Nasdaq: FORR) 2027 B2C marketing, customer experience, and digital predictions, rising AI costs will force B2C marketing leaders to scale back a third of AI initiatives. As AI usage grows and martech vendors increasingly...
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