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Forrester Research, Inc. (Nasdaq: FORR) is a global independent research and advisory firm. We help business and technology leaders use customer obsession to accelerate growth.

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Forrester is focused on building long-term growth through predictable contract-value revenue streams. Our portfolio of services empowers business and technology executives at large enterprises to adapt to changing market dynamics quickly.

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Forrester firmly believes in the inclusion of environmental, social, and governance (ESG) criteria in our business and investment decisions for the long-lasting benefits of our clients, partners, stakeholders, and society.

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Forrester Introduces Brand Experience Index To Measure The Interconnectedness Between Brand And Customer Experience

January 16, 2025
When brand experience and customer experience are improved together, firms can achieve up to 3.5x revenue growth and drive higher customer retention and loyalty CAMBRIDGE, Mass. --(BUSINESS WIRE)--Jan. 16, 2025-- According to Forrester’s (Nasdaq: FORR) Brand And Customer Experience Together Power...
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