Forrester: Reimagined Platforms And Partnerships Will Reset The Pace Of Tech Investments In The 2020s
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- Future fit tech will spark innovation and spawn new startups. As organizations become more adaptive and creative, everyday work (e.g., marketing campaign planning or invoice tracking) will get automated. This new era of productivity will free workers from routine tasks to concentrate on work that helps their businesses differentiate.
- Open source will accelerate innovation around platforms. Open source will drive the adoption of platforms. Ecosystems of vendors that can help customers specialize and customize around verticals will spring up.
- Upstart vendors will upend the market with new pricing models and industry focus. There will be an emergence of upstarts catering to verticals like financial services, healthcare, and life sciences — some of the dominant players in this space will move too slowly to effectively compete.
- Late adopter firms will outsource entire business functions and strategies to partners. Up to one-third of companies will outsource or create new joint ventures in sectors lagging in software-as-a-service adoption — such as retail and insurance.
- A tech trade war will force firms to leverage hybrid ecosystems. Thanks to geopolitical headwinds, ecosystem partnerships, relationships, and deep integrations are not going to seamlessly crisscross the world. Tech leaders will need a hybrid of global and regional ecosystems to manage tech nationalism as they develop future fit capabilities.
"The future fit technology approach is attuned to specific characteristics that firms need for future success," said
Resources:
- Access the
Forrester report, "Your Future Fit Technology Strategy: Adaptive, Creative, And Resilient" (client login required). - Register for Technology & Innovation Global on November 4–6, 2020, to understand how you can build your future fit technology strategy.
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