CAMBRIDGE, Mass.--(BUSINESS WIRE)--Mar. 1, 2016--
Forrester (NASDAQ: FORR) today announced CXDC
2016, the newest addition to its global series of forums for
customer experience (CX) professionals, will take place on Monday, Sept.
12 in Washington, D.C. Focusing on the unique CX challenges facing the
public sector, the forum will showcase Forrester’s expertise when it
comes to the specific goals and needs of CX leaders at federal and other
government agencies.
“Governments face more pressure than ever to become customer-obsessed,”
Cliff Condon, Chief Research and Product Officer at Forrester, said.
“But as agencies attempt to lay the groundwork for more customer-centric
operating models, they are faced with the same obstacles that have
plagued their CX legacies for years. With the launch of CXDC 2016,
Forrester will equip government leaders with the necessary tools to
deliver experiences that drive customer compliance and engagement, as
well as ultimately contribute to overall mission success.”
At CXDC 2016, Forrester’s top analysts and thought leaders, along with a
roster of government CX innovators and leading CX solution providers,
will collectively tackle the public sector’s most immediate and pressing
challenges to instill a better sense of trust and understanding of how
customers are being supported. Hosted by Forrester's senior analyst and
government expert Rick Parrish, key themes that will be covered at the
event include customer understanding, design thinking, measurements and
metrics, and leadership and culture.
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Who:
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Government and industry leaders who are actively leading the charge
to improve government and CX.
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Where:
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CXDC
2016
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W Washington DC
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515 15th St. NW
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Washington, DC 20004
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When:
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Monday, Sept. 12, 2016 at 8:00 a.m. EST
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To register for CXDC 2016, or to receive additional information on
sponsorship opportunities, please visit: http://forr.com/CXDC2016
About Forrester
Forrester (Nasdaq: FORR) is one of the most
influential research and advisory firms in the world. We work with
business and technology leaders to develop customer-obsessed strategies
that drive growth. Forrester’s unique insights and frameworks are
grounded in annual surveys of more than 500,000 consumers and business
leaders worldwide, rigorous and objective methodologies, and the shared
wisdom of our most innovative clients. Through proprietary research,
data, consulting, events, and exclusive executive networks and programs,
the Forrester experience is about a singular and powerful purpose: to
challenge the thinking of our clients to help them lead change in their
organizations.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160301006275/en/
Source: Forrester Research, Inc.
Forrester Research, Inc.
Jenna Burpee, 617-613-5746
Public
Relations Manager
jburpee@forrester.com