News Releases

Forrester's George F. Colony Recognized As A Glassdoor Top CEO In 2021

June 16, 2021
CAMBRIDGE, Mass. , June 16, 2021 /PRNewswire/ -- Forrester  (Nasdaq: FORR) Founder, Chairman, and CEO George F. Colony has been named one of Glassdoor's Top CEOs in 2021 , based on anonymous and voluntary reviews Forrester employees shared on Glassdoor throughout the past year....
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Forrester's US 2021 Customer Experience Index Shows Companies That Revamped Experiences Excelled During The Pandemic

June 2, 2021
21% of brands achieved a significantly higher score; engaging empathetically with customers is critical to success CAMBRIDGE, Mass. , June 2, 2021 /PRNewswire/ -- According to Forrester's  (Nasdaq: FORR) US 2021 Customer Experience Index  (CX Index™) rankings, 21% of brands saw a significant score...
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Forrester Announces Full Conference Agenda For CX North America Live Virtual Experience

May 27, 2021
CX improvements drive growth through increasing customer loyalty CAMBRIDGE, Mass. , May 27, 2021 /PRNewswire/ -- Forrester  (Nasdaq: FORR) today announced the full conference agenda for its  CX North America  live virtual experience to be held June 7–9, 2021....
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Forrester: Only 30% Of Companies Will Embrace A Full Return-To-Office Model Post-Pandemic

May 26, 2021
New research shows that an anywhere-work strategy can enhance employee experience and drive employee retention rates CAMBRIDGE, Mass. , May 26, 2021 /PRNewswire/ -- While many business leaders are drawn to vaccine passports as a solution to bring their workforces back to the office full-time,...
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Forrester: Brand Loyalty Is Up For Grabs As Consumer Trust Wanes In Traditional Institutions

May 13, 2021
Trusted organizations build unbreakable bonds with customers, attract the best talent, and have greater growth potential CAMBRIDGE, Mass. , May 13, 2021 /PRNewswire/ -- According to Forrester's  (Nasdaq: FORR) Trust Imperative  research, a slew of corporate and governmental scandals and an influx...
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Forrester Research Reports 2021 First-Quarter Financial Results

May 5, 2021
CAMBRIDGE, Mass. , May 5, 2021 /PRNewswire/ -- Forrester Research, Inc. (Nasdaq: FORR) today announced its 2021 first-quarter financial results. First-Quarter Financial Performance Total revenues were $113.8 million for the first quarter of 2021, compared with $106.3 million for the first quarter...
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Forrester Debuts Next-Generation B2B Revenue Waterfall To Help Firms Accelerate Revenue Growth

May 4, 2021
Increase in complex buying scenarios and heightened focus on customer retention necessitate including existing customers in the demand mix CAMBRIDGE, Mass. , May 4, 2021 /PRNewswire/ -- Forrester  (Nasdaq: FORR) released the latest version of its B2B Revenue Waterfall , formerly known as the...
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Forrester's B2B Summit Kicks Off; New Research Reveals COVID-19 Pandemic Dramatically Altered B2B Buying Behaviors

May 4, 2021
Number of buyer interactions in the purchase journey has jumped to more than two dozen CAMBRIDGE, Mass. , May 4, 2021 /PRNewswire/ -- According to new research unveiled at Forrester's  (Nasdaq: FORR) B2B Summit North America , the pandemic has dramatically changed B2B buying behaviors....
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Forrester Unveils Forrester Decisions, A New Research Portfolio To Help Firms Achieve Business Outcomes Faster

May 3, 2021
With 15 new research services, Forrester will help firms sustain and accelerate the pace of business and digital transformation post-pandemic CAMBRIDGE, Mass. , May 3, 2021 /PRNewswire/ --  Forrester (Nasdaq: FORR) today announced Forrester Decisions, a new customer-obsessed research product...
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Tony And Grammy Award-Winning Artist Leslie Odom, Jr. To Present At Forrester's CX North America

April 28, 2021
The event will bring CX and marketing leaders together to help businesses transform their customers' experience and navigate a politically charged post-pandemic world CAMBRIDGE, Mass. , April 28, 2021 /PRNewswire/ --  Forrester (Nasdaq: FORR) today announced Leslie Odom , Jr., a multifaceted,...
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